Omnicom and WPP are the only advertising industry groups listed among the 35 most notable providers in the Forrester Digital…
Nishat Group has concluded the media review for Chery by picking IG Square, the Pakistani affiliate of the UM agency…
Pakistan’s online gaming industry is witnessing exponential growth and is poised to reach 45 million users by the end of…
In a dramatic twist for Pakistan’s electric vehicle (EV) market, two rival companies have launched the same Chinese electric car…
Overseas Pakistanis send record-breaking $4.05 billion in March, pushing SBP to raise remittance target for FY25. In a major boost…
Pakistan stands at a demographic crossroads. Over half of its 241 million population is under the age of 19, yet…
GroupM has been appointed Google's advertising industry launch partner for the population dynamics foundation model (PDFM). By integrating geospatial data…
The Securities and Exchange Commission of Pakistan (SECP) has proposed amendments to the Public Offering Regulations, 2017, and Public Offering…
Z2C-backed Begin may have won the earned media audit by a landslide, but it's a whole other world for paid…
Did you know My Zong app has over 50 million users and north of 80% approval with users? With Walee…
