Influencer Marketing

Pakistan’s Digital Ad Evolution: Targeting New Heights

Pakistan’s Digital Ad Evolution: Targeting New Heights

The landscape of digital advertising in Pakistan has undergone a remarkable transformation over the past decade. From traditional billboards and…

3 months ago

Gen Z Leads Shift to Social Media for Authentic Reviews

According to recent findings, concerns over fake product reviews are prompting consumers to turn to social media for more trustworthy…

5 months ago

AI Influencer Shabnam Xai: A New Era in Digital Engagement

In today's rapidly evolving digital landscape, the introduction of Shabnam Xai, the first AI influencer, marks a significant milestone. While…

6 months ago