Advertising
How to Find a Winning Media Strategy?
In today’s fast-paced digital landscape, crafting a winning media strategy is essential for businesses aiming to effectively stand out and […]
Robin Clarke Named New Global CEO At M&C Saatchi
Robin Clarke has been appointed as the new Global CEO of M&C Saatchi Sport and Entertainment. Clarke will report to […]
Gen Z’s TikTok Trends: A New Frontier for Advertisers
This year, the “Brat girl summer” phenomenon has captured the attention of Gen Z on TikTok. Among the trends going […]
The Public Company Advantage: How IPOs Fuel Growth
Public traded companies, also known as public company, are corporations whose shares are available for purchase on stock exchanges or […]
AI Influencer Shabnam Xai: A New Era in Digital Engagement
In today’s rapidly evolving digital landscape, the introduction of Shabnam Xai, the first AI influencer, marks a significant milestone. While […]