Wednesday, April 15 2026

SILENCE In PR Crisis Is Not A Strategy. It’s A Brand Suicide.

Editorial

There is an unspoken playbook in Pakistani brand management that everyone follows without writing it down. When a crisis hits […]

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Pakistan’s Brand Loyalty Index Study

M. Ruhayl Rehmani

Pakistan has no official Brand Loyalty Index. No YouGov BrandIndex. No Kantar BrandZ Pakistan edition. No nationally published, annually updated […]

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Pakistan’s Leading PR Agencies This Year

Web Desk

In the fast-paced world of media and public perception, public relations (PR) agencies play a pivotal role in crafting brand […]

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Gul Ahmed Expands with Four New Textile Subsidiaries

Gul Ahmed Expands with Four New Textile Subsidiaries

Business Desk

Leading Textile Giant Moves Towards Renewable Energy & Innovation Gul Ahmed Textile Mills Limited (GATM) has announced the formation of […]

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Suzuki Alto & Ravi Prices Surge: New Rates Announce

Suzuki Alto & Ravi Prices Surge: New Rates Announce

Web Desk

Alto Variants Receive Upgrades Amid Price Hike Pak Suzuki Motor Company has raised car prices by up to Rs120,000, citing […]

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samsung

Samsung Invests In Growth With $2.1B Share Buyback

Web Desk

Samsung Electronics is reinforcing its semiconductor leadership with new board appointments while simultaneously taking major financial steps to enhance shareholder […]

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New Jetour Dashing & X70 Plus Set to Launch in Pakistan

New Jetour Dashing & X70 Plus Set to Launch in Pakistan

Web Desk

United Motors has officially announced the launch of Jetour SUVs in Pakistan, with the brand’s debut set for February 20, […]

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Can Meta’s New AI Robots Transform Tech?

Can Meta’s New AI Robots Transform Tech?

Web Desk

Meta Platforms is making a bold entry into humanoid robotics by establishing a new division within its Reality Labs unit. […]

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Will Honda's New EV Drive A Market Transformation?

Will Honda’s New EV Drive A Market Transformation?

Web Desk

Honda Motor Co. is set to challenge its global competitors with an entry-level electric vehicle (EV) priced below $30,000, slated […]

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Can NamX and Other Fuel Cell Vehicles Overtake EVs?

Can Hydrogen & Other Fuel Cell Vehicles Overtake EVs?

Web Desk

In the quest for sustainable transportation, the NamX HUV (Hydrogen Utility Vehicle) seeks to compete with electric vehicles (EVs) using its innovative design and removable hydrogen capsules for an impressive range of 800 km. Can hydrogen cars effectively rival the established EV market? Discover the advantages and disadvantages of hydrogen fuel cell vehicles as we aim for a zero-emission future, where competition fuels innovation in mobility.

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Don’t Miss

SILENCE In PR Crisis Is Not A Strategy. It’s A Brand Suicide.

Editorial

There is an unspoken playbook in Pakistani brand management that everyone follows without writing it down. When a crisis hits – like a labor issue, product failure, social media backlash, or an employee speaking out – the usual reaction is to say nothing. They call legal teams and PR agencies, try to kill the story, […]

Pakistan Opens Door to Crypto, With Both Eyes Open

Business Desk

For years, Pakistan’s banking system treated crypto like a contagion. That officially changed on April 14, 2026. The State Bank of Pakistan issued BPRD Circular Letter No. 10 of 2026 today, effectively replacing the 2018 blanket prohibition on virtual currencies with a structured, compliance-heavy framework that allows banks to work with licensed crypto companies for […]

Jahan Khwab, Wahan HBL And You Can Actually Believe It

Editorial

HBL is Pakistan’s largest bank by almost every metric that matters: assets, branch network, international presence, and retail penetration. What it has historically struggled with is something that balance sheets cannot measure: emotional relevance. For most of its existence, HBL has communicated as a bank communicates products, rates, reach, and reliability. Competent positioning for an […]

Pakistan’s Brand Loyalty Index Study

M. Ruhayl Rehmani

Pakistan has no official Brand Loyalty Index. No YouGov BrandIndex. No Kantar BrandZ Pakistan edition. No nationally published, annually updated instrument that tells marketers which brands are actually winning repeat purchase, emotional attachment, and switching resistance across the country’s 240 million consumers. What exists instead is a fragmented picture assembled from a Nielsen consumer survey […]

Finmoney

Fintech Groups Compete To Build Global Platforms For Migrant Finance

Web Desk

As remittances approach $1tn annually, digital payment companies are expanding beyond transfers into cross-border financial ecosystems. Global remittances have quietly become one of the largest financial flows in the world. Each year, migrant workers send hundreds of billions of dollars to families and communities across developing economies. According to migration and financial market data, global […]

Ai image of people celebrating Basant and are happy

Basant in Lahore: Satisfaction, Participation, Spend Survey Report

Kashif Hafeez

The Majority of Lahoris Express Satisfaction with the Punjab Government’s Safety Measures During Basant this year Most Lahore residents expressed satisfaction with the Punjab Government’s safety and security measures implemented during the Basant celebrations, held from 6th February to late into the night on 8th February. According to a telephonic survey conducted by PulseConsultant, around […]