Saturday, June 27 2026
Dubai Property Sales Surge By 39% In Ramadan

Dubai Property Sales Surge By 39% In Ramadan

Web Desk

Real Estate Transactions Surge Amid Seasonal Trends Dubai’s real estate market has surpassed expectations by demonstrating robust growth during Ramadan, […]

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Pakistan-Sets-New-Zakat-Nisab-Ahead-of-Ramadan

Pakistan Sets New Zakat Nisab Ahead of Ramadan

Web Desk

Zakat Deduction to Be Made on the First Day of Ramadan Pakistan has set PKR 179,689 as the minimum Nisab […]

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Suzuki Alto & Ravi Prices Surge: New Rates Announce

Suzuki Alto & Ravi Prices Surge: New Rates Announce

Web Desk

Alto Variants Receive Upgrades Amid Price Hike Pak Suzuki Motor Company has raised car prices by up to Rs120,000, citing […]

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Pakistan’s Finance Minister Has No Time To Lose

Pakistan’s Finance Minister Has No Time To Lose

Web Desk

Pakistan’s Finance Minister Faces a Race Against Time to Deliver Economic Reforms When Muhammad Aurangzeb was appointed Pakistan’s Federal Minister […]

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Mastering Data-Driven Technical Implementation of Micro-Targeted Content Delivery for Enhanced Engagement

Web Desk

Implementing micro-targeted content personalization at scale requires a sophisticated technical architecture that seamlessly integrates real-time data, automation engines, and scalable […]

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PSO & SOCAR Secure Key Energy MoUs for Pakistan

PSO & SOCAR Secure Key Energy MoUs for Pakistan

Web Desk

JV Firm in Singapore & Oil Pipeline Expansion to Boost Energy Security In a major milestone for Pakistan’s oil and […]

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Solar Power In Pakistan: A Growing Challenge?

Solar Power In Pakistan: A Growing Challenge?

Web Desk

Balancing Renewable Growth with Grid Stability & Policy Reforms Solar energy has transitioned from an alternative to a mainstream energy […]

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Aurangzeb: A New Era of Crypto & Digital Banking in Pakistan

Aurangzeb: A New Era of Crypto & Digital Banking in Pakistan

Web Desk

Aurangzeb Highlights Economic Stability, Banking Reforms & Digital Assets at Pakistan Banking Summit 2025 Federal Minister for Finance and Revenue, […]

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Pakistan Chip Race

Pakistan Eyes Tech Growth with Semiconductor Policy

Web Desk

Pakistan Introduces First Semiconductor Policy to Enter Global Chip Race Pakistan is taking a bold step toward digital sovereignty with […]

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Pakistan to Host First Digital FDI Summit in April 2025

Pakistan to Host First Digital FDI Summit in April 2025

Web Desk

Global Tech Leaders & Investors to Explore Pakistan’s Digital Economy Pakistan is set to host its first-ever Digital Foreign Direct […]

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Don’t Miss

Petrol, Plugs, and Politics: Pakistan’s EV Crossroads

Editorial

Pakistan spends approximately $13 billion annually on petroleum imports. The transport sector alone accounted for 80% of Pakistan’s petroleum consumption in 2024–25. That single statistic renders the EV debate less of an environmental conversation and more of an economic survival question. Yet the path from fossil fuel dependency to electric mobility is where things get […]

Pakistan’s OOH Market Resilience and It’s Digital Reckoning

Danish Ejaz

Out-of-home advertising in Pakistan has quietly become one of the most resilient segments in the country’s advertising economy — surviving a pandemic, absorbing inflation, and posting some of the strongest growth figures in traditional media. The numbers tell a story that the industry largely underreports. The Pandemic Dip and the Rebound Pakistan’s total advertising revenue […]

Branding During The Time of Conflict

Kashif Hafeez

It’s a long historical academic debate about why so many marketing and military terminologies resemble and are inter-changeably used e.g. Brand warfare, goals, targets, objectives, positioning, impact, action, intelligence, strategy, tactical moves, attack strategies (frontal, flank, guerrilla, encirclement & bypass), position strategies (position strategy, contraction strategy, counter-offensive strategy, preemptive defensive strategy, and mobile defensive strategy), […]

SILENCE In PR Crisis Is Not A Strategy. It’s A Brand Suicide.

Editorial

There is an unspoken playbook in Pakistani brand management that everyone follows without writing it down. When a crisis hits – like a labor issue, product failure, social media backlash, or an employee speaking out – the usual reaction is to say nothing. They call legal teams and PR agencies, try to kill the story, […]

Pakistan Opens Door to Crypto, With Both Eyes Open

Business Desk

For years, Pakistan’s banking system treated crypto like a contagion. That officially changed on April 14, 2026. The State Bank of Pakistan issued BPRD Circular Letter No. 10 of 2026 today, effectively replacing the 2018 blanket prohibition on virtual currencies with a structured, compliance-heavy framework that allows banks to work with licensed crypto companies for […]

Jahan Khwab, Wahan HBL And You Can Actually Believe It

Editorial

HBL is Pakistan’s largest bank by almost every metric that matters: assets, branch network, international presence, and retail penetration. What it has historically struggled with is something that balance sheets cannot measure: emotional relevance. For most of its existence, HBL has communicated as a bank communicates products, rates, reach, and reliability. Competent positioning for an […]