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IMF’s $7B Aid Paves the Way for Pakistan’s Economic Growth
ISLAMABAD: Pakistan is preparing for a phase of “transitional pain” following the International Monetary Fund’s
EasypaisaKarobar: A New Era in Retail Financial Solutions
Easypaisa has introduced its groundbreaking platform, EasypaisaKarobar, aimed at addressing the financial needs of two
Is Elon Musk’s Starlink Ready to Enter Pakistan’s Market?
Satellite Internet Service’s License Delayed as Tensions Rise Over Recent Remarks Starlink satellite internet service
Can Policy Changes Drive Better Export Performance?
In a decisive move to plug revenue leakages and streamline export processes, the Economic Coordination Committee (ECC) of the Cabinet has approved
Will Pakistan’s Exports Soar To New Heights?
Pakistan’s export sector showed robust growth during the first seven months (July-January) of the fiscal year 2024-25, registering a 9.98% increase to
Can PSX Crack Down To Elevate Market Standards?
The Pakistan Stock Exchange (PSX) has halted trading in the shares of nine listed companies following multiple regulatory violations. The suspension, effective
Can New Strategies Deliver a 2% Surplus in FY25?
Pakistan is setting an ambitious fiscal consolidation plan for the fiscal year 2024-25 (FY25), aiming to achieve a primary surplus of 2%
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Pakistan’s Lowest Inflation in Years: Relief or Illusion?
In a surprising turn, Pakistan’s short-term inflation, measured by the Sensitive
Digital Marketing: The Ultimate Guide for Small Biz
In today’s digital age, small businesses face numerous challenges when it
PTCL & Telenor Merger: Everything You Need To
The Competition Commission of Pakistan (CCP) is close to finalizing a
Key Trends Of Global Trade: Growth And Future
Global trade has shown significant momentum in recent years, particularly since
Things You Wanted to Know About Business Transformation
Let’s face it, business transformation can be a bit like trying
Pakistan’s GDP Rises 3.07% in Q4FY24 with Strong
Pakistan’s GDP witnessed a stable growth of 3.07% in the fourth
US Media Ad Spending to Surge in 2024’s
With total US media ad spending projected to reach $389.49 billion
How AI Is Shaping New Career Paths in
As the advertising industry undergoes significant transformation, many question its viability
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AI Influencer Shabnam Xai: A New Era in Digital
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AI Influencer Shabnam Xai: A New Era in Digital Engagement
In today’s rapidly evolving digital landscape, the introduction of Shabnam Xai, the first AI influencer, marks a significant milestone. While
US Media Ad Spending to Surge in 2024’s Second Half
With total US media ad spending projected to reach $389.49 billion this year, according to a March 2024 forecast, the
Deadpool & Wolverine Marketing: The Next Big Thing?
The highly anticipated release of “Deadpool & Wolverine” this week follows a series of innovative cross-promotional strategies, leveraging the marketing
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US Media Ad Spending to Surge in 2024’s Second Half
With total US media ad spending projected to reach $389.49 billion this year, according to a March 2024 forecast, the
Mastering The Market: Essential Tips For New Investors
The stock market serves as a dynamic platform where traders and investors engage in buying, selling, and trading securities, primarily
Foreign Firms Repatriate $2.215B, Highest In 6 Years
In the fiscal year 2023-24, foreign firms operating in Pakistan have achieved a record high in repatriating profits and dividends,
Deadpool & Wolverine Marketing: The Next Big Thing?
The highly anticipated release of “Deadpool & Wolverine” this week follows a series of innovative cross-promotional strategies, leveraging the marketing
Essential Guide: How to Thrive in Oil Stock Investments?
The global economy experienced a significant downturn in oil prices from mid-2014 to early 2016, marking one of the most
Robin Clarke Named New Global CEO At M&C Saatchi
Robin Clarke has been appointed as the new Global CEO of M&C Saatchi Sport and Entertainment. Clarke will report to
The Rise Of Fractional CMOs: Expert Marketing Leadership
In 2023, the average tenure of Chief Marketing Officers (CMOs) at leading U.S. advertisers was recorded at three years and
New Trends: How Consumers Are Spending Wisely In 2024
Consumers spending habits are shifting in response to various factors, despite growing concerns over costs. The modern purchasing journey is
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Why OOH CTV is the Next Big Thing in Ads?
The distinction between digital out-of-home (DOOH) and connected TV (CTV) advertising is becoming increasingly blurred as advertisers
US Media Ad Spending to Surge in 2024’s Second Half
With total US media ad spending projected to reach $389.49 billion this year, according to a March
