Friday, April 24 2026
Mobile Apps Lead Retail to New Heights in 2024

Mobile Apps Lead Retail to New Heights in 2024

Web Desk

As the digital landscape continues to evolve, mobile apps are playing an increasingly pivotal role in reshaping how consumers shop, […]

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Fiscal Reforms Drive Economic Growth for Pakistan in FY25

Fiscal Reforms Drive Economic Growth for Pakistan in FY25

Web Desk

Following a challenging Fiscal Year 2023-24 (FY24), which saw an average inflation rate of 23.4%, there was hope that the […]

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OGDCL Reports Breakthrough in Sindh with New Gas Discovery

OGDCL Reports Breakthrough in Sindh with New Gas Discovery

Nizam Khaskheli

Oil & Gas Development Company Limited (OGDCL), Pakistan’s largest exploration and production (E&P) firm, has announced the successful discovery of […]

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A complete Guide; What Is Tax-Loss Harvesting?

A Complete Guide: What Is Tax-Loss Harvesting?

Web Desk

Tax-loss harvesting is an investment strategy that allows you to reduce your taxable investment income by offsetting your capital gains […]

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Creativity Or Matrics: What Is The Formula For Brand Growth?

Creativity Or Metrics: What Is The Formula For Brand Growth?

Nizam Khaskheli

The emphasis on performance metrics such as clicks and conversions has sparked concerns about whether ad agencies are sidelining creativity […]

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Commodity Trends Steady Growth in Oil and Metals Markets

Commodity Trends: Steady Growth in Oil and Metals Markets

Web Desk

The commodity markets in 2017 saw notable fluctuations across various sectors, reflecting the complex interplay of global demand, supply conditions, […]

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Key Trends Of Global Trade: Growth And Future Prospects

Key Trends Of Global Trade: Growth And Future Prospects

Web Desk

Global trade has shown significant momentum in recent years, particularly since mid-2016, marking a recovery after a period of weakness. […]

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Growth Trends In Emerging Markets And Developing Economies

Growth Trends In Emerging Markets And Developing Economies

Web Desk

Emerging Markets and Developing Economies (EMDEs) play a pivotal role in the global economy, contributing significantly to global growth and […]

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Pakistan’s Economy

Pakistan’s Economy: Way From Challenges To Opportunities

Nizam Khaskheli

Pakistan’s economy stands at a crossroads, facing significant challenges but also opportunities for growth and development. Economic Overview Pakistan’s economic performance […]

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Asia-Pacific's Economic Resilience in a Evolving World

Asia-Pacific’s Economic Resilience in a Evolving World

Business Desk

The Asia-Pacific region is pivotal in its economic trajectory, with significant shifts occurring in the global landscape. These shifts, driven by […]

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Don’t Miss

SILENCE In PR Crisis Is Not A Strategy. It’s A Brand Suicide.

Editorial

There is an unspoken playbook in Pakistani brand management that everyone follows without writing it down. When a crisis hits – like a labor issue, product failure, social media backlash, or an employee speaking out – the usual reaction is to say nothing. They call legal teams and PR agencies, try to kill the story, […]

Pakistan Opens Door to Crypto, With Both Eyes Open

Business Desk

For years, Pakistan’s banking system treated crypto like a contagion. That officially changed on April 14, 2026. The State Bank of Pakistan issued BPRD Circular Letter No. 10 of 2026 today, effectively replacing the 2018 blanket prohibition on virtual currencies with a structured, compliance-heavy framework that allows banks to work with licensed crypto companies for […]

Jahan Khwab, Wahan HBL And You Can Actually Believe It

Editorial

HBL is Pakistan’s largest bank by almost every metric that matters: assets, branch network, international presence, and retail penetration. What it has historically struggled with is something that balance sheets cannot measure: emotional relevance. For most of its existence, HBL has communicated as a bank communicates products, rates, reach, and reliability. Competent positioning for an […]

Pakistan’s Brand Loyalty Index Study

M. Ruhayl Rehmani

Pakistan has no official Brand Loyalty Index. No YouGov BrandIndex. No Kantar BrandZ Pakistan edition. No nationally published, annually updated instrument that tells marketers which brands are actually winning repeat purchase, emotional attachment, and switching resistance across the country’s 240 million consumers. What exists instead is a fragmented picture assembled from a Nielsen consumer survey […]

Finmoney

Fintech Groups Compete To Build Global Platforms For Migrant Finance

Web Desk

As remittances approach $1tn annually, digital payment companies are expanding beyond transfers into cross-border financial ecosystems. Global remittances have quietly become one of the largest financial flows in the world. Each year, migrant workers send hundreds of billions of dollars to families and communities across developing economies. According to migration and financial market data, global […]

Ai image of people celebrating Basant and are happy

Basant in Lahore: Satisfaction, Participation, Spend Survey Report

Kashif Hafeez

The Majority of Lahoris Express Satisfaction with the Punjab Government’s Safety Measures During Basant this year Most Lahore residents expressed satisfaction with the Punjab Government’s safety and security measures implemented during the Basant celebrations, held from 6th February to late into the night on 8th February. According to a telephonic survey conducted by PulseConsultant, around […]