Sunday, May 31 2026
Can The World Bank’s New Plan Deliver Pakistan's Growth?

Can The World Bank’s New Plan Deliver Pakistan’s Growth?

Web Desk

The World Bank Group has reaffirmed its commitment to Pakistan’s economic transformation, emphasizing that private-sector investment is crucial to achieving […]

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Pakistan’s Aid Cut: A Temporary Setback or a New Start?

Pakistan’s Aid Cut: A Temporary Setback or a New Start?

Web Desk

The United States Agency for International Development (USAID) has suspended all funding for programs in Pakistan following an executive order […]

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Will DeepSeek AI Revolutionize The Crypto World?

Will DeepSeek AI Revolutionize The Crypto World?

Web Desk

Bitcoin drops 9%, with global markets reeling from disruptive AI innovations and uncertainty surrounding Trump’s regulatory plans. Cryptocurrencies experienced a […]

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Will DeepSeek’s AI Model Challenge Tech Giants Forever?

Will DeepSeek’s AI Model Challenge Tech Giants Forever?

Web Desk

Chinese startup DeepSeek shakes global AI markets with a low-cost assistant, prompting a worldwide reevaluation of tech stock valuations. The […]

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The Role of Probability in Modern Gaming and Entertainment

Web Desk

Probability is a fundamental mathematical concept that underpins many aspects of modern entertainment, especially in gaming. Its principles shape how […]

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Why Are CEOs Betting Big On Global Growth In 2024?

Why Are CEOs Betting Big On Global Growth In 2024?

Web Desk

As global business leaders convene in Davos, Switzerland, a recent survey by PwC highlights growing optimism among CEOs regarding global […]

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What’s Behind The PKR 1 Trillion Drop In Bank Deposits?

What’s Behind The PKR 1 Trillion Drop In Bank Deposits?

Web Desk

Key drivers include tax reforms, declining interest rates, and strategic banking policies deposits in Pakistan’s banking sector have witnessed a […]

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Is AI In HR Pakistan’s Next Big Workplace Revolution?

Is AI In HR Pakistan’s Next Big Workplace Revolution?

Web Desk

As artificial intelligence continues to reshape industries globally, a crucial question emerges: How is AI transforming Pakistan’s human resources landscape, […]

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Is Elon Musk’s Starlink Ready to Enter Pakistan’s Market?

Is Elon Musk’s Starlink Ready to Enter Pakistan’s Market?

Web Desk

Satellite Internet Service’s License Delayed as Tensions Rise Over Recent Remarks Starlink satellite internet service is facing significant backlash in […]

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Will FBR’s New Vehicles Solve Pakistan’s Tax Woes?

Will FBR’s New Vehicles Solve Pakistan’s Tax Woes?

Web Desk

In an economy struggling with mounting fiscal challenges and a significant shortfall in tax collection, the Federal Board of Revenue […]

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Petrol, Plugs, and Politics: Pakistan’s EV Crossroads

Editorial

Pakistan spends approximately $13 billion annually on petroleum imports. The transport sector alone accounted for 80% of Pakistan’s petroleum consumption in 2024–25. That single statistic renders the EV debate less of an environmental conversation and more of an economic survival question. Yet the path from fossil fuel dependency to electric mobility is where things get […]

Pakistan’s OOH Market Resilience and It’s Digital Reckoning

Danish Ejaz

Out-of-home advertising in Pakistan has quietly become one of the most resilient segments in the country’s advertising economy — surviving a pandemic, absorbing inflation, and posting some of the strongest growth figures in traditional media. The numbers tell a story that the industry largely underreports. The Pandemic Dip and the Rebound Pakistan’s total advertising revenue […]

Branding During The Time of Conflict

Kashif Hafeez

It’s a long historical academic debate about why so many marketing and military terminologies resemble and are inter-changeably used e.g. Brand warfare, goals, targets, objectives, positioning, impact, action, intelligence, strategy, tactical moves, attack strategies (frontal, flank, guerrilla, encirclement & bypass), position strategies (position strategy, contraction strategy, counter-offensive strategy, preemptive defensive strategy, and mobile defensive strategy), […]

SILENCE In PR Crisis Is Not A Strategy. It’s A Brand Suicide.

Editorial

There is an unspoken playbook in Pakistani brand management that everyone follows without writing it down. When a crisis hits – like a labor issue, product failure, social media backlash, or an employee speaking out – the usual reaction is to say nothing. They call legal teams and PR agencies, try to kill the story, […]

Pakistan Opens Door to Crypto, With Both Eyes Open

Business Desk

For years, Pakistan’s banking system treated crypto like a contagion. That officially changed on April 14, 2026. The State Bank of Pakistan issued BPRD Circular Letter No. 10 of 2026 today, effectively replacing the 2018 blanket prohibition on virtual currencies with a structured, compliance-heavy framework that allows banks to work with licensed crypto companies for […]

Jahan Khwab, Wahan HBL And You Can Actually Believe It

Editorial

HBL is Pakistan’s largest bank by almost every metric that matters: assets, branch network, international presence, and retail penetration. What it has historically struggled with is something that balance sheets cannot measure: emotional relevance. For most of its existence, HBL has communicated as a bank communicates products, rates, reach, and reliability. Competent positioning for an […]