Sunday, May 31 2026

Web Desk

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Leaders Unite at CIO Roundtable 2024 for Digital Growth
BrandsKnowledge Hub

Leaders Unite at Digital Leaders CIO Roundtable 2024 for Growth

Web Desk December 19, 2024

Karachi, December 14, 2024 — Organized by Digital Leaders, the CIO Roundtable 2024 brought together Pakistan’s leading Chief Information Officers […]

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Pakistan Targets Tech Growth with Semiconductor Policy
Fintech

Pakistan Targets Tech Growth with Semiconductor Policy

Web Desk December 9, 2024

The Ministry of Information Technology and Telecommunication has introduced a draft “Semiconductor Policy and Action Plan,” aiming to position Pakistan […]

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Business

Jokabet UK mobile application features and functionality overview

Web Desk December 6, 2024

The Jokabet UK mobile application has rapidly acquired popularity among betting enthusiasts, thanks in order to its innovative features and […]

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Australia’s New Law Targets Social Media Risks for Youth
Knowledge Hub

Australia’s New Law Targets Social Media Risks for Youth

Web Desk November 26, 2024

The Australian government has introduced legislation to prohibit children under 16 from accessing social media platforms, marking a significant step […]

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Business

Velobet Complaints and Their Impact on Withdrawal Speed and Reliability

Web Desk November 25, 2024

In the rapidly evolving online betting industry, withdrawal speed and reliability are critical factors that influence user trust and platform […]

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Business

The Psychology of Risk-Taking in Games and Life 10-2025

Web Desk November 17, 2024

1. Introduction: Understanding Risk-Taking in Human Behavior Risk-taking is an intrinsic aspect of human psychology, broadly defined as engaging in […]

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Business

How Speed and Endurance Shape Modern Challenges

Web Desk November 14, 2024

1. Introduction: The Significance of Speed and Endurance in Modern Challenges In today’s rapidly evolving world, the traits of speed […]

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Business

How Tricksters Shape Cultural Narratives Throughout History

Web Desk November 14, 2024

Building on the foundational exploration of The Trickster Archetype in History and Modern Games, it becomes evident that tricksters are […]

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Pakistan Fintech Companies Among DeathStalker's New Victims
Business

Pakistan Fintech Companies Among DeathStalker’s New Victims

Web Desk November 11, 2024

A report from Kaspersky Global Research and Analysis reveals that Pakistani fintech companies are under cyber attack threat. This attack […]

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PTCL & Telenor Merger: Everything You Need To Know
Business

PTCL & Telenor Merger: Everything You Need To Know

Web Desk November 11, 2024

The Competition Commission of Pakistan (CCP) is close to finalizing a complex and historic merger between PTCL and Telenor Pakistan, […]

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BrandsBusiness

Petrol, Plugs, and Politics: Pakistan’s EV Crossroads

May 19, 2026 Editorial

Pakistan spends approximately $13 billion annually on petroleum imports. The transport sector alone accounted for 80% of Pakistan’s petroleum consumption in 2024–25. That single statistic renders the EV debate less of an environmental conversation and more of an economic survival question. Yet the path from fossil fuel dependency to electric mobility is where things get […]
AdvertisingBusiness

Pakistan’s OOH Market Resilience and It’s Digital Reckoning

May 19, 2026 Danish Ejaz

Out-of-home advertising in Pakistan has quietly become one of the most resilient segments in the country’s advertising economy — surviving a pandemic, absorbing inflation, and posting some of the strongest growth figures in traditional media. The numbers tell a story that the industry largely underreports. The Pandemic Dip and the Rebound Pakistan’s total advertising revenue […]
AdvertisingOpinions

Branding During The Time of Conflict

May 8, 2026 Kashif Hafeez

It’s a long historical academic debate about why so many marketing and military terminologies resemble and are inter-changeably used e.g. Brand warfare, goals, targets, objectives, positioning, impact, action, intelligence, strategy, tactical moves, attack strategies (frontal, flank, guerrilla, encirclement & bypass), position strategies (position strategy, contraction strategy, counter-offensive strategy, preemptive defensive strategy, and mobile defensive strategy), […]
AdvertisingBrands

SILENCE In PR Crisis Is Not A Strategy. It’s A Brand Suicide.

April 15, 2026 Editorial

There is an unspoken playbook in Pakistani brand management that everyone follows without writing it down. When a crisis hits – like a labor issue, product failure, social media backlash, or an employee speaking out – the usual reaction is to say nothing. They call legal teams and PR agencies, try to kill the story, […]
BusinessFintech

Pakistan Opens Door to Crypto, With Both Eyes Open

April 15, 2026 Business Desk

For years, Pakistan’s banking system treated crypto like a contagion. That officially changed on April 14, 2026. The State Bank of Pakistan issued BPRD Circular Letter No. 10 of 2026 today, effectively replacing the 2018 blanket prohibition on virtual currencies with a structured, compliance-heavy framework that allows banks to work with licensed crypto companies for […]
Ad SurgeryAdvertising

Jahan Khwab, Wahan HBL And You Can Actually Believe It

April 7, 2026 Editorial

HBL is Pakistan’s largest bank by almost every metric that matters: assets, branch network, international presence, and retail penetration. What it has historically struggled with is something that balance sheets cannot measure: emotional relevance. For most of its existence, HBL has communicated as a bank communicates products, rates, reach, and reliability. Competent positioning for an […]