Thursday, April 30 2026
NTC Collects Rs40B in Anti-Dumping Duties Over 15 Years

NTC Collects Rs40B in Anti-Dumping Duties Over 15 Years

Business Desk

Pakistan’s National Tariff Commission (NTC) has generated Rs40 billion in anti-dumping duties over the past 15 years, ensuring fair competition […]

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Pakistan’s Trade & CA Trends Show a New Growth

Pakistan’s Trade & CA Trends Show a New Growth

Web Desk

Pakistan’s current account saw a near balance in February, posting a minimal deficit of $12 million, a sharp improvement from […]

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The Best of Marketing Effie Awards 2025 Finalists

The Best of Marketing: Effie Awards 2025 Finalists

Nizam Khaskheli

The Effie Awards Pakistan has officially announced its finalists for 2025, recognizing the most effective marketing campaigns that have made […]

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Gul Ahmed Expands with Four New Textile Subsidiaries

Gul Ahmed Expands with Four New Textile Subsidiaries

Business Desk

Leading Textile Giant Moves Towards Renewable Energy & Innovation Gul Ahmed Textile Mills Limited (GATM) has announced the formation of […]

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Can Pakistan Compete with Soaring Energy Costs?

Can Pakistan Compete with Soaring Energy Costs?

Web Desk

Industries Pay 13.5 Cents/kWh More Than Twice India & U.S. Pakistan’s industrial power tariff has reached 13.5 cents per kWh, […]

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PBC Urges Policy Stability to Secure Export Growth

PBC Urges Policy Stability to Secure Export Growth

Web Desk

Revoking EFS Could Harm Pakistan’s Exports & Economy The Pakistan Business Council (PBC) has warned that revoking the Export Facilitation […]

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The Psychology of Physics-Based Games and Their Appeal

Web Desk

1. Introduction to the Psychology of Physics-Based Games Physics-based gameplay is a genre where players interact with virtual environments governed […]

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Meezan Bank Partners with Payoneer for SMB Growth

Meezan Bank Partners with Payoneer for SMB Growth

Business Desk

Seamless Digital Integration to Empower Pakistan’s Digital Economy Payoneer, a leading financial technology company, has joined forces with Meezan Bank, […]

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SpaceX Starship Fails In Second Test Flight Of 2025

SpaceX Starship Fails In Second Test Flight Of 2025

Web Desk

Second Consecutive Failure Challenges SpaceX’s Space Exploration Plans SpaceX’s Starship spacecraft exploded in space for the second time this year, […]

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UAE Introduces New Business Opportunities Visa for Investors

UAE Introduces New Business Opportunities Visa for Investors

Business Desk

New Residency Visas Enhance UAE’s Global Business & Sustainability Goals The United Arab Emirates (UAE) has launched two distinct visa […]

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SILENCE In PR Crisis Is Not A Strategy. It’s A Brand Suicide.

Editorial

There is an unspoken playbook in Pakistani brand management that everyone follows without writing it down. When a crisis hits – like a labor issue, product failure, social media backlash, or an employee speaking out – the usual reaction is to say nothing. They call legal teams and PR agencies, try to kill the story, […]

Pakistan Opens Door to Crypto, With Both Eyes Open

Business Desk

For years, Pakistan’s banking system treated crypto like a contagion. That officially changed on April 14, 2026. The State Bank of Pakistan issued BPRD Circular Letter No. 10 of 2026 today, effectively replacing the 2018 blanket prohibition on virtual currencies with a structured, compliance-heavy framework that allows banks to work with licensed crypto companies for […]

Jahan Khwab, Wahan HBL And You Can Actually Believe It

Editorial

HBL is Pakistan’s largest bank by almost every metric that matters: assets, branch network, international presence, and retail penetration. What it has historically struggled with is something that balance sheets cannot measure: emotional relevance. For most of its existence, HBL has communicated as a bank communicates products, rates, reach, and reliability. Competent positioning for an […]

Pakistan’s Brand Loyalty Index Study

M. Ruhayl Rehmani

Pakistan has no official Brand Loyalty Index. No YouGov BrandIndex. No Kantar BrandZ Pakistan edition. No nationally published, annually updated instrument that tells marketers which brands are actually winning repeat purchase, emotional attachment, and switching resistance across the country’s 240 million consumers. What exists instead is a fragmented picture assembled from a Nielsen consumer survey […]

Finmoney

Fintech Groups Compete To Build Global Platforms For Migrant Finance

Web Desk

As remittances approach $1tn annually, digital payment companies are expanding beyond transfers into cross-border financial ecosystems. Global remittances have quietly become one of the largest financial flows in the world. Each year, migrant workers send hundreds of billions of dollars to families and communities across developing economies. According to migration and financial market data, global […]

Ai image of people celebrating Basant and are happy

Basant in Lahore: Satisfaction, Participation, Spend Survey Report

Kashif Hafeez

The Majority of Lahoris Express Satisfaction with the Punjab Government’s Safety Measures During Basant this year Most Lahore residents expressed satisfaction with the Punjab Government’s safety and security measures implemented during the Basant celebrations, held from 6th February to late into the night on 8th February. According to a telephonic survey conducted by PulseConsultant, around […]