Wednesday, June 10 2026
Samsung CEO Pledges Bold Moves for Growth in 2025

Samsung CEO Pledges Bold Moves for Growth in 2025

Web Desk

Samsung Electronics is gearing up for a transformative year in 2025 as it looks to revitalize growth through major deals […]

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Microsoft Pledges $700M to Empower Poland’s Digital Edge

Microsoft Pledges $700M to Empower Poland’s Digital Edge

Web Desk

Microsoft has announced a major new investment of $700 million (2.8 billion zloty) in Poland, expanding its data centre infrastructure […]

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Can Meta’s New AI Robots Transform Tech?

Can Meta’s New AI Robots Transform Tech?

Web Desk

Meta Platforms is making a bold entry into humanoid robotics by establishing a new division within its Reality Labs unit. […]

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Is Pakistan Set for a Digital Trade Breakthrough?

Is Pakistan Set for a Digital Trade Breakthrough?

Web Desk

In a bold move to modernize Pakistan’s cross-border trade, the government is actively encouraging private sector participation in the digitization […]

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Pakistan Targets Tech Growth with Semiconductor Policy

Pakistan Targets Tech Growth with Semiconductor Policy

Web Desk

The Ministry of Information Technology and Telecommunication has introduced a draft “Semiconductor Policy and Action Plan,” aiming to position Pakistan […]

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Stagwell Selected to Lead Adobe’s Creative and Social Impact

Stagwell Selected to Lead Adobe’s Creative and Social Impact

Web Desk

Adobe has selected Stagwell as its global lead for creative campaigns and social content within its Digital Media (DMe) division. […]

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Fintech and Inclusion: Unlocking New Financial Opportunities

Fintech and Inclusion: Unlocking New Financial Opportunities

Web Desk

In recent years, Southeast Asia has witnessed a remarkable transformation in its financial landscape, primarily driven by the rapid growth […]

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Strategic Growth with Remote Research and Development

Strategic Growth with Remote Research and Development

Nizam Khaskheli

In an era where remote work has become the norm, the landscape of Research and Development (R&D) is undergoing a […]

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Don’t Miss

Petrol, Plugs, and Politics: Pakistan’s EV Crossroads

Editorial

Pakistan spends approximately $13 billion annually on petroleum imports. The transport sector alone accounted for 80% of Pakistan’s petroleum consumption in 2024–25. That single statistic renders the EV debate less of an environmental conversation and more of an economic survival question. Yet the path from fossil fuel dependency to electric mobility is where things get […]

Pakistan’s OOH Market Resilience and It’s Digital Reckoning

Danish Ejaz

Out-of-home advertising in Pakistan has quietly become one of the most resilient segments in the country’s advertising economy — surviving a pandemic, absorbing inflation, and posting some of the strongest growth figures in traditional media. The numbers tell a story that the industry largely underreports. The Pandemic Dip and the Rebound Pakistan’s total advertising revenue […]

Branding During The Time of Conflict

Kashif Hafeez

It’s a long historical academic debate about why so many marketing and military terminologies resemble and are inter-changeably used e.g. Brand warfare, goals, targets, objectives, positioning, impact, action, intelligence, strategy, tactical moves, attack strategies (frontal, flank, guerrilla, encirclement & bypass), position strategies (position strategy, contraction strategy, counter-offensive strategy, preemptive defensive strategy, and mobile defensive strategy), […]

SILENCE In PR Crisis Is Not A Strategy. It’s A Brand Suicide.

Editorial

There is an unspoken playbook in Pakistani brand management that everyone follows without writing it down. When a crisis hits – like a labor issue, product failure, social media backlash, or an employee speaking out – the usual reaction is to say nothing. They call legal teams and PR agencies, try to kill the story, […]

Pakistan Opens Door to Crypto, With Both Eyes Open

Business Desk

For years, Pakistan’s banking system treated crypto like a contagion. That officially changed on April 14, 2026. The State Bank of Pakistan issued BPRD Circular Letter No. 10 of 2026 today, effectively replacing the 2018 blanket prohibition on virtual currencies with a structured, compliance-heavy framework that allows banks to work with licensed crypto companies for […]

Jahan Khwab, Wahan HBL And You Can Actually Believe It

Editorial

HBL is Pakistan’s largest bank by almost every metric that matters: assets, branch network, international presence, and retail penetration. What it has historically struggled with is something that balance sheets cannot measure: emotional relevance. For most of its existence, HBL has communicated as a bank communicates products, rates, reach, and reliability. Competent positioning for an […]